The Canton Fair Highlights The Vitality Of Foreign Trade

Make friends all over the world and benefit from each other. On April 15, the 135th China Import and Export Fair (Canton Fair) opened in Guangzhou. As of April 17, a total of 107,722 overseas purchasers had attended the conference offline, coming from 212 countries and regions, an increase of 23% over the same period of the previous session. Overseas buyers actively participated in the exhibition, demonstrating the world's confidence in Chinese manufacturing and China's economic development. The Canton Fair, which is more innovative, more digital and intelligent, has once again released a signal to the world that China is expanding its opening up to the outside world and sharing development opportunities. What are the new highlights and trends at this Canton Fair? Please follow the reporter to the exhibition site.
The strong rise of cross-border e-commerce
As a new form of foreign trade that has emerged strongly in recent years, cross-border e-commerce and overseas warehouse business collided with the long-established Canton Fair, creating extraordinary sparks. One of the highlights of this Canton Fair is the establishment of a 3,000-square-meter cross-border e-commerce and overseas warehouse exhibition area for the first time, with 158 companies from 11 provinces participating in the exhibition.
Edible oil production equipment as large as a factory, as small as a pair of scissors or a cup, can be sold to all over the world through cross-border e-commerce. The reporter saw at the scene that the exhibition area had rich product types and an endless stream of buyers from all over the world.
"In the morning, overseas buyers have expressed interest in the smart glasses we brought and plan to visit the factory tomorrow." Yin Ronghui, executive secretary-general of the Shandong Cross-border E-Commerce Association, said that this time the association led some cross-border cross-border e-commerce in Shandong Province E-commerce service providers and companies from specialty industries came to participate in the exhibition, with products covering home furniture, building materials, and smart equipment. On the first day of the opening of this Canton Fair, Shandong's famous and high-quality products "succeeded in the first battle", and some exhibitors reached preliminary cooperation intentions with overseas buyers.
In the exhibition area, Xue Zhiyuan, head of the foreign trade business of Henan Qiyi Grain and Oil Engineering Technology Co., Ltd., was proficiently introducing the factory model placed in front of the booth to overseas buyers in English. This is an enterprise specializing in research and development of oil preparation and refining technology and equipment manufacturing. Xue Zhiyuan introduced that the company mainly exports soybean oil, peanut oil and other edible oil production equipment to European, American, African and Southeast Asian countries, and has been deeply involved in cross-border e-commerce for more than 10 years.
In the process of exporting Chinese products overseas, warehousing and transportation are equally important. Zhang Haoyi, chairman of Zhimitong Supply Chain Group, said that the company has built 3.5 million square feet of self-operated warehouses in North America and Europe, and has a self-operated truck fleet, which can provide overseas warehousing, global logistics and overseas services for cross-border e-commerce sellers. One-stop logistics service for distribution. "We just signed a contract with a Canadian company that makes small home appliances this morning. The other party's supply chain is in mainland China, and we are responsible for providing full logistics solutions from China to North America." Zhang Haoyi said that this is the company's first time as an exhibitor. Come to the Canton Fair and look forward to contacting more overseas buyers and cross-border e-commerce sellers through this exhibition and winning more customers and orders.
Advanced manufacturing attracts widespread attention
Consumer electronics and information products, industrial automation and intelligent manufacturing, new energy vehicles and smart travel... The first phase of this Canton Fair takes "Advanced Manufacturing" as its theme, highlighting advanced industries and technological support, and demonstrating new productivity. Wang Shouwen, International Trade Negotiator and Vice Minister of the Ministry of Commerce, said that among the exhibitors at this Canton Fair, there are more than 5,500 national-level high-tech enterprises, individual champions in the manufacturing industry, and specialized and new "little giant" enterprises, an increase of 20% from the previous session. .
Guangzhou CNC Equipment Co., Ltd. is the fourth batch of manufacturing single champion demonstration enterprises (machine tool CNC system) of the Ministry of Industry and Information Technology. The high-end GSK CNC system, 6-axis welding robot and other innovative products brought this time have won the favor of many overseas buyers. s concern. "Our main business is the production of CNC systems for machine tools. It is equivalent to the 'brain' of the machine tool and can instruct the machine tool to process various components." Guan Suiqiang, business manager of the Guangzhou CNC International Business Department, proudly took out a Canton Tower handicraft. He said that this finely crafted "small waist" was processed using the company's CNC system.
Artificial intelligence is undoubtedly the focus of this Canton Fair. iFlytek made its debut at the Canton Fair with iFlytek Spark Cognitive Large Model V3.5, as well as iFlytek Smart Works and iFlytek Translator intelligent software and hardware, and discussed innovative applications and future development of AI technology with global partners. Sichuan Changhong launched the ARTIST star foil series of TVs, which are equipped with a smart home appliance AI platform based on large models to achieve multi-modal interaction, multiple understanding, content association and other functions, attracting many buyers to stop and learn.
In the industrial automation and intelligent manufacturing exhibition area, a variety of filling equipment, packaging equipment, etc. attract attention. Zhang Jie, Account Director of the International Business Department of Hangzhou Jiepai Transmission Technology Co., Ltd., said that the company provides global customers with intelligent transmission solutions including reducers, motors, sensors, frequency converters and the Internet of Things. Since the opening of this Canton Fair, overseas exhibitors from Africa, the Middle East and other countries have expressed their intention to cooperate with the company, and some old customers have even come to the booth to learn about the company's new products and solutions.
Guangdong Xidian Power Technology Co., Ltd. is a professional generator set manufacturer. The generator sets it produces are used in mining, manufacturing, transportation, construction and other fields, and are sold to more than 100 countries and regions. "More than half of our customers come from the Canton Fair." Chen Huicheng, overseas sales manager of Guangxi Dongxi Electric Power Technology Co., Ltd., said that the hybrid energy power supply units brought by the company this year can be used for power generation in mining areas and are favored by businessmen from Australia and Indonesia.
Taking multiple measures to optimize services
In recent years, my country has continued to expand its opening up to the outside world, continuously optimized services in areas such as payment and transportation, and improved the experience of merchants at home and abroad when visiting China. At the same time, certain preferential treatment is given to foreign trade enterprises in terms of export tax rebates and other aspects, and the development of import and export trade is actively promoted.
Fully ensuring the exchange of personnel between China and foreign countries is an important measure to serve the high-level opening up to the outside world. Tong Xuejun, head of the Consular Department of the Ministry of Foreign Affairs, said that so far, my country has concluded mutual visa exemption agreements with 157 countries and achieved comprehensive mutual visa exemption with 23 countries. Overseas merchants coming to China to participate in the Canton Fair can make full use of the visa-free policy to enjoy corresponding conveniences, and at the same time, the requirements for visa invitation letter materials have been simplified.
During the Canton Fair, from the airport to the exhibition hall, to hotels and restaurants, the number of foreigners coming to Guangzhou increased significantly. Expand foreign currency exchange channels and promote convenient payment, so that overseas buyers in China can not only see new products and new trends, but also get a convenient experience and fully experience the vitality and enthusiasm of China.
Yan Fang, head of the Payment and Settlement Department of the People's Bank of China, said that currently, more than 60,000 bank outlets and nearly 2,300 foreign currency exchange facilities across the country support foreign currency exchange. In response to the cash usage habits of overseas buyers, commercial banks have also launched "coin purse" cash services to facilitate cash use and change.
Chu Shijia, director of the China Foreign Trade Center, said that this year's Canton Fair exhibition hall has a total of 8 bank service points, equipped with 9 ATM machines and 5 foreign currency exchange machines, providing convenient foreign currency exchange, foreign card cash withdrawal and other services. "In Guangzhou, it is very convenient for us to use credit cards and make mobile payments." said Mamet Iroglu, a buyer from Germany.
Actively implementing the export tax rebate policy will help local companies better develop export business. "Last year, the company's export tax rebate amount was nearly 125 million yuan. Thanks to tax incentives and other policy guarantees, we are expected to make new breakthroughs in the research and development of energy-saving and environmentally friendly batteries this year." Assistant General Manager and Overseas Sales of Guangzhou Hutou Battery Group Co., Ltd. Director Wu Yan said that the company has continuously captured changes in international market demand in recent years and launched a series of innovative products. Currently, "Tiger Head" batteries are going overseas smoothly, and export volume increased by 12% last year.
According to reports, the Guangdong Provincial Taxation Department actively serves foreign trade companies, enhances the confidence of export companies, continues to shorten the processing time for export tax refunds, and reduces the average time for export companies with export tax refund management categories of Class I and Class II to within 3 working days. Promote measures such as the electronicization of export tax refund filing documents and improve the level of intelligent declaration of export tax refunds.