It'S Comfortable To Do Business And Happy To Play The Canton Fair Has Been Open For Three Days, And More Than 100,000 Overseas Buyers Have Attended The Fair Offline.
The sun is blazing in Guangzhou in April, and the 135th Canton Fair is in full swing. The bustling crowds bring unlimited business opportunities and vitality.
"There are direct flights from Australia to Guangzhou, and the transportation from the airport to the hotel is also very convenient. In the future, I will introduce more business partners to come here to seek cooperation opportunities, and I also want to bring my family and friends to Guangzhou to visit!" William·, an Australian buyer Ian Matthews felt the friendliness and enthusiasm of this city when he came to Guangzhou for the first time, "I will stay here for a few more days to experience the local customs and customs."
At the newly established food court of the Canton Fair this year, Benjamin, a member of the Executive Committee of the British Chamber of Commerce in Guangdong, just tasted a beef ball. He said: "There are so many delicacies in China. It is a good idea to set up a food court here. I have been shopping for a few days at the exhibition. Everyone can come and enjoy the delicious food."
Thousands of merchants gathered at the Canton Fair. As of April 17, a total of 107,722 overseas buyers had attended the fair offline, an increase of 23% over the same period of the previous session.
Whether an exhibition is well run depends not only on transaction data, but also on safeguard measures and the satisfaction of visitors from all parties. The Canton Fair, which has been in its 67th year, not only attracts business opportunities, but also has become a golden sign for Guangzhou and even the Guangdong-Hong Kong-Macao Greater Bay Area to turn traffic into "retention". At this Canton Fair, domestic and foreign merchants and exhibitors frequently praised various convenient services and felt full of gain.
Travel more smoothly
Seamless connection between Guangzhou and Hong Kong airport venues
Before the Canton Fair started, Australian buyer William Ian Matthews had just arrived in Guangzhou after an air journey of more than 10 hours. He was very impressed by the convenience of Guangzhou's transportation: "Guangzhou is an important transportation hub in the world, and there are many customers every day. There are different routes to various countries around the world."
At the Guangzhou Baiyun International Airport terminal, services such as exclusive check-in for Canton Fair guests, priority check-in channels, and free certificate application are clearly marked. The airport has also joined hands with a number of airlines to set up a "Baiyun Airport Comprehensive Service Counter" at the Canton Fair exhibition hall to provide global services. Exhibitors are provided with exclusive services of "aviation + exhibition". In addition, Baiyun Airport has also set up four certificate processing points, respectively at T1, T2 terminals and Pullman Hotel. Overseas merchants holding foreign passports, Hong Kong and Macao return permits or Taiwan compatriot certificates can apply for the Canton Fair at Baiyun Airport. For overseas purchaser certificates, some certificate processing points will provide 24-hour certificate production services.
What is more convenient is that merchants coming to the Canton Fair can quickly handle check-in, consignment and other services in the exhibition hall, and travel to the airport to take a flight with light luggage. Hong Kong International Airport has joined hands with Cathay Pacific Airways and Pazhou Hong Kong and Macau Terminal Port to launch on-site pre-check-in service during the Canton Fair to provide domestic and foreign exhibitors and visitors with a more convenient travel experience.
This year's Canton Fair is crowded with visitors, and it is expected that 200,000 overseas exhibitors will gather in Guangzhou. In addition to ensuring cross-border traffic, the influx of a large number of passengers has also been a huge test for the city on how to ensure smooth traffic microcirculation in the city.
After visiting the exhibition for a day, Brazilian buyer Mariana Gabrielci queued up at the entrance of the Canton Fair exhibition hall and got on the bus back to the hotel. "You can pay directly in RMB, and you can go directly to the hotel door without transferring to the subway. It feels very convenient." In the past few days, she also plans to invite a few friends to take the bus to Yongqingfang.
At this Canton Fair, large-capacity and high-efficiency public transportation such as buses and subways will continue to play a role in smoothing transportation. Both subways and buses have increased their frequency, and adopted fixed-point operation and empty train entry to increase transportation capacity. Around the exhibition hall, public transportation guidance signs such as Chinese and English guide signs and signboards are set up to effectively guide merchants to take public transportation such as subways and buses.
Every day at the taxi pick-up and drop-off point at the venue, there are many taxis waiting in line to pick up exhibitors and buyers to leave. During the peak departure period after 3 p.m., Guangzhou also arranged more than 2,000 taxis to ensure transportation capacity, allowing merchants to travel between the venue and the hotel with peace of mind.
"It's really an amazing thing to be able to transport so many people to the venue and back to the hotel safely and smoothly every day!" Alexander, a Russian buyer, sighed while looking at the crowds of people in the exhibition hall.
Doing business is more worry-free
Tax payment and intellectual property protection
Pablo Serra, CEO of BeCordless, travels between China and Spain many times. For him, how to bind his foreign card to the mobile payment client was once a problem: "I remember that I uploaded my ID and tried to bind it, but it failed because I didn't have a Chinese bank card, which made me very frustrated." Now, he is very proficient in using overseas bank cards to bind Alipay and WeChat for payment.
"In China, we can buy a lot of things using mobile payment, which can help me do better business." Pablo Serra said happily.
"This is the RMB that you have exchanged." At the China Construction Bank Canton Fair branch, the skilled foreign currency exchange services of the staff were frequently praised by overseas exhibitors. The relevant person in charge of the bank said that during the Canton Fair, the branch specially set up foreign trade experts and a 50-person professional service team with multi-lingual skills to help.
In view of the payment habits of exhibitors who mainly use bank cards, 17 key areas with outstanding foreign-related characteristics in Guangzhou, involving 14,000 key merchants, have modified their card swiping machines to accept mainstream overseas bank cards. "The overseas bank card acceptance coverage rate in key areas has reached 90%. Inbound travelers can easily use bank cards to pay in places they often visit." said Ye Mao, deputy director of the Business Management Department of the Guangdong Branch of the People's Bank of China.
Rafat, a buyer from Jordan, came to the Canton Fair this time to do furniture trading business. He was very happy after he had just successfully withdrawn cash with a wild card: "The convenient payment experience makes people feel comfortable."
Ye Mao said that as of the end of March, Guangzhou has supported 5,526 overseas bank card withdrawals, with a coverage rate of 98%; there are 43 foreign currency exchange points and 31 self-service exchange machines; more than 3,000 "coin purses" have been issued to taxis and other operating entities. Ten thousand, with an amount exceeding 10 million yuan.
Cross-border trade is active, and the importance of intellectual property protection has become more prominent. As the earliest exhibition in my country to implement intellectual property protection, the Canton Fair is also a window to demonstrate my country's firm attitude of encouraging innovation and strictly protecting intellectual property rights.
One day before the opening of this Canton Fair, Guangdong held a special mobilization meeting for intellectual property protection. Since March this year, Guangdong has carried out intellectual property risk investigation across the province, held intellectual property protection business training for the 135th Canton Fair provincial trading group, and established a professional and efficient intellectual property protection team. During the current Canton Fair, We will be stationed in all exhibition areas of the Canton Fair to carry out intellectual property protection work.
Tax services and convenient policies also make it easier for domestic companies and overseas merchants to do business.
Becca Meka Belize, chairman of the Guangdong Provincial Office of the Georgian Chamber of Commerce and Industry and founder of the Georgian "Belt and Road" Business Pavilion, has participated in the Canton Fair for more than ten consecutive years. He said that tax services and policies have brought many conveniences. Among them, the International Tax Exchange Platform makes it extremely convenient to handle tax filings for external payments; exhibitors with whom he cooperates can complete tax filings in three days through smart tax audits, electronic taxation and other measures. Enjoy export tax rebates, sufficient cash flow, and allow downstream tourists to enjoy better and newer products.
A more enjoyable playing experience
The first food court to "inject soul"
Entering Hall 4.2 of the Canton Fair, the pleasant Chinese-style music attracted the attention of many buyers. "We have prepared five live product promotion activities to promote star products to global audiences on multiple platforms. In addition, we have also held a variety of interactive activities including food tastings, warm-up performances for ancient-style programs, and collections of ancient-style prints and stamps, etc., allowing merchants to You can also experience Chinese culture while doing business," said Wang Yikang, Overseas Business Manager of Gree Electric Appliances.
At the Canton Fair, many exhibitors used "eighteen kinds of martial arts" to attract buyers. Professional English-speaking salesmen and providing factory tour services to buyers are a piece of cake. Many booths also held on-site food tastings and fun activities. Activities such as lottery draws to attract buyers.
At the booth, there was an endless stream of people discussing business; in the dining area, the first-ever food street also attracted many foreign businessmen to check in.
"There are so many delicious foods in China, and it's great to have a food court here!" Benjamin was full of praise after tasting the traditional hand-made beef balls. "In the past, there were few dining options for business meetings at the Canton Fair, and many people would choose fast food. Now, It's great to be able to eat traditional Cantonese food! "
At the food street, stalls of a number of catering groups and food companies that represent Guangdong culture, embody Guangdong characteristics, and are familiar to consumers, such as Taotaoju, Guangzhou Restaurant, Lianxianglou, and Xinbaotang, are lined up. The food street also has special areas for geographical indication products and Chinese time-honored brands.
The relevant person in charge of the Provincial Market Supervision Bureau said that the Canton Fair Food Street has deeply explored the brand effect of the Canton Fair, injected Guangdong food characteristics, and integrated Guangdong food culture and Canton Fair activities through activities such as designing characteristic logos, music performances, intangible cultural heritage displays, and landmark product displays. In-depth integration allows overseas merchants to experience the charm of Guangdong cuisine while experiencing China's high-quality products, creating a golden signature of the "Canton Fair Food Street".
In addition, during this Canton Fair, Guangdong will also highlight Guangdong culture through landmark product promotions, landmark cultural performances, traditional culture tours, etc., allowing guests to immerse themselves in Guangdong food, and further enhance merchants' awareness and understanding of Guangdong food. Improve the reputation of "eat in Guangdong, travel in Guangdong, and shop in Guangdong", attract merchants with delicious food, and retain merchants to spend money in Guangdong.
"Originally I just wanted to come here to discuss business, but I didn't expect Guangzhou to be so delicious and fun! I plan to stay a few more days and show off to my friends when I go back." Mariana Gabrielci plans to go to Guangzhou Check-in and spend money in places such as Laoxiguan and Dongshankou. In her opinion, this trip is "comfortable for doing business and happy for fun."
Guangzhou has also carried out payment facilitation upgrades at key cultural and tourism venues such as tourist attractions, resorts, cultural and museum venues, entertainment venues, star hotels, and cultural and commercial tourism complexes. At the same time, artificial windows have been retained in fee-paying A-level tourist attractions to provide offline ticket purchase and foreign language shopping guide services for tourists, including inbound tourists, to meet the needs of tourists to the maximum extent.
In order to convert the huge traffic during the Canton Fair into "retention" and attract more foreign merchants to Guangzhou, Guangzhou has also produced the "Business Travel Service Guidelines for the Canton Fair Merchant", covering food, accommodation, transportation, shopping, tourism, etc. for merchants coming to Guangzhou. In terms of tax refund, payment, cultural, business and tourism activities, etc., we provide inbound travelers with the "latest guide" for consumption in Guangzhou.
In addition, during the Canton Fair, 10 departure tax refund "buy now and refund" pilot stores including Guangbai, Youyi, Teemall, etc. will also provide "multi-lingual services, exclusive customer service shopping guides, city information guides, special discounts for foreign guests, Canton Fair "Cantonese-style courtesy and gifts" and other services provide merchants and tourists visiting Guangzhou with a new "Cantonese-style consumption" experience.

